CHALLENGE:
Our client desired an uplifting and engaging video that could provide a succinct overview of the product, while celebrating its wide successes. Our objective was to create a short, fast-paced animation without narration that could maximize the product’s impact, highlighting key messages in a meaningful and compelling manner.
TRANSFORMATION:
We created an uplifting and educational infographic animation that combines 2D and 3D elements with photography to convey important messages about multiple sclerosis and its treatment. Instead of using typical medical imagery, we chose simple shapes, clear typography, and conceptual methods of visualization to tell this compelling story.
RESULT:
Our striking and refreshing take on an infographic met our specific challenges with ease, and nurtured a rewarding partnership with the agency and the client.
