

Welcome to Transcription, a round-up of recent news and points of interest across science, health, technology, and design.
PHARMA
Sanofi has a blog post talking about diversity and inclusion, and how essential those principles are for business success.
“Sanofi has diversity at its core” – Wema Hoover, our new Head of D&I. Read more from her in our latest blog post: https://t.co/sFZLE8Ejz2
— Sanofi US (@SanofiUS) September 27, 2016
Working Mother has named Novartis US a 100 Best Company.
MEDICAL DEVICES
Dr Brennan Spiegal of the Cedar-Sinai/AppliedVR clinical studies was tweeting about the need for more evidence behind digital health solutions.
$487M in #digitalhealth funding in 2007. $4.5B in 2016. Now we need the evidence to keep pace w funding! #health2con pic.twitter.com/oovZFFDVrG
— Brennan Spiegel, MD, MSHS (@BrennanSpiegel) September 27, 2016
Over on Gizmodo, Maddie Stone reported on the integration of the Thalmic Labs’ Myo armband with prosthetics.
MIXED REALITY – AR, VR, MIXED, AND MERGED
There Is Only R spoke with Foursquare’s Dennis Crowley about augmented reality, and building for right now versus building for the future.
At Public Library of Science, Travis Saunders offered suggestions on how Pokémon Go could improve as a health app.
3 things Pokemon Go must do to actually improve public health https://t.co/PwGBRufEKp (thx for spotting typo, @scicurious)
— TravisSaunders (@TravisSaunders) September 27, 2016
MARKETING AND SOCIAL MEDIA
Snapchat’s new Spectacles have people abuzz this week – here’s a good piece by Maddy Myers on The Mary Sue about hurdles faced by of surveillance tech.
Are #Snapchat’s New #Spectacles Going to Make Surveillance Cool, At Last?https://t.co/rZsuLROXjw pic.twitter.com/gV0SekqGBy
— The Mary Sue (@TheMarySue) September 26, 2016
The IAB (Interactive Advertising Bureau) is developing guidelines to address adblockers, VR, and use of emoji in advertising.
The @iabcanada has offered new guidelines for marketing using everything from AR and VR to emojis. https://t.co/u8Aj5WnXtz pic.twitter.com/HmXwXqDO9v
— Marketing Magazine (@Marketing_Mag) September 27, 2016
DESIGN
Geometric cakes by Dinara Kasko (via Colossal).
Unusual Geometric Cake Designs by Dinara Kasko https://t.co/pAQxCSZDrz pic.twitter.com/vwoLqHci4Y
— Colossal (@Colossal) September 21, 2016
We think we need a projection-mapped, AR-gaming climbing wall, by Augmented Climbing. Yep, pretty sure we need that. Especially after geometric cake.